This Privacy Policy explains how 99ply collects, processes, stores, and protects the personal data of players and visitors. Your privacy is a core obligation — not a compliance checkbox.
Last updated: June 2026Your data belongs to you. 99ply does not sell, rent, or trade your personal data to third parties for their own marketing purposes. This Policy explains exactly what data we hold, why we hold it, and what rights you have over it. If anything in this Policy is unclear, contact us at [email protected].
This Privacy Policy ("Policy") governs the collection, use, storage, and disclosure of personal data by 99ply ("we", "us", "our", "the Platform") in connection with your use of the 99ply online casino and sportsbook platform accessible at 99ply.com and any associated services operated under the 99ply brand.
99ply is committed to handling personal data in a lawful, fair, and transparent manner consistent with applicable data protection regulations, including the Malaysian Personal Data Protection Act 2010 (PDPA) and the data protection requirements of the jurisdiction under which 99ply holds its international gaming licence.
By registering a 99ply account or otherwise using the platform, you acknowledge that you have read and understood this Policy and consent to the processing of your personal data as described herein. This Policy is incorporated by reference into the 99ply Terms & Conditions. Where this Policy and the Terms & Conditions conflict, this Policy governs in matters relating to personal data.
99ply acts as the data controller in respect of personal data collected from players and visitors to the platform. As data controller, 99ply determines the purposes and means of processing your personal data and is responsible for ensuring that processing is carried out in accordance with applicable legal obligations.
For all data protection enquiries, correction requests, deletion requests, and complaints, players should contact 99ply at: [email protected]. 99ply will respond to data-related requests within 30 calendar days of receipt.
99ply collects personal data in the following categories depending on how you interact with the platform:
| Category | Examples | Collection Method |
|---|---|---|
| Identity Data | Full name, date of birth, nationality, government-issued ID number | Account registration, KYC verification |
| Contact Data | Email address, mobile number, residential address | Account registration, support interactions |
| Financial Data | Payment method type and masked identifiers (e.g., last 4 digits), transaction amounts, currency | Deposit and withdrawal processing |
| Gaming Activity | Bets placed, games played, session durations, win/loss history | Automatically recorded during platform use |
| Technical Data | IP address, device type, browser type and version, operating system, time zone | Automatically collected via cookies and server logs |
| Communications Data | Support ticket content, live chat transcripts, email correspondence | Direct communications with 99ply |
| Verification Documents | Copies of identity documents, utility bills, payment method screenshots submitted for KYC | KYC and AML compliance process |
99ply does not collect sensitive personal data (such as racial or ethnic origin, political opinions, religious beliefs, or health data) unless directly relevant to a responsible gaming assessment initiated by the player or required by applicable law.
99ply processes your personal data for the following purposes:
99ply does not use personal data for automated profiling that produces legal or similarly significant effects without human review.
99ply relies on the following legal bases for processing personal data:
99ply does not sell, rent, or trade your personal data to unaffiliated third parties for their independent commercial use. 99ply may share your data in the following limited circumstances:
All third parties with whom 99ply shares personal data are required to implement appropriate technical and organisational security measures and are only permitted to process data for the specified, disclosed purpose.
99ply uses cookies and similar tracking technologies to operate the platform, personalise your experience, and analyse platform usage. The following categories of cookies are used:
You may manage cookie preferences through your browser settings. Disabling all cookies may affect the functionality of the 99ply platform, including the ability to log in and maintain an active session.
99ply retains personal data for as long as necessary to fulfil the purposes for which it was collected, including ongoing legal and regulatory obligations. Specific retention periods are as follows:
Following the applicable retention period, personal data is securely deleted or anonymised in a manner that prevents reconstruction of identifiable information.
Subject to applicable law, you have the following rights in relation to your personal data held by 99ply:
To exercise any of the above rights, submit a written request to [email protected]. 99ply will respond within 30 days. We may require identity verification before processing a data rights request to ensure we do not disclose data to an unauthorised party.
Malaysian Players: Under the Malaysian Personal Data Protection Act 2010, you have the right to access your personal data held by 99ply and to correct any inaccuracies. Requests may be submitted at any time to our support email address.
99ply implements industry-standard technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Security measures in place include:
No data transmission over the internet is entirely risk-free. While 99ply takes all reasonable precautions, we cannot guarantee absolute security. In the event of a data breach affecting your personal data, 99ply will notify you and relevant regulators in accordance with applicable law.
99ply's platform infrastructure may involve the transfer and storage of personal data in jurisdictions outside Malaysia. Where such transfers occur, 99ply ensures that adequate protections are in place, including contractual safeguards (standard contractual clauses) or transfers to jurisdictions with an equivalent level of data protection recognised under applicable Malaysian law. 99ply does not transfer personal data to jurisdictions that do not provide adequate protection without implementing appropriate contractual and technical safeguards.
The 99ply platform is strictly intended for adults aged 21 and above. 99ply does not knowingly collect personal data from individuals under the age of 21. If 99ply becomes aware that personal data has been collected from a person under 21, that account will be immediately suspended, all data associated with the account will be deleted, and any balance forfeited in accordance with the Terms & Conditions.
If you believe a minor has registered a 99ply account, please contact support immediately at [email protected].
99ply reserves the right to update this Privacy Policy at any time. Where changes are material, 99ply will notify registered players via email or prominent platform notification prior to the revised Policy taking effect. The "Last updated" date at the top of this page reflects the most recent revision.
Your continued use of the 99ply platform following the effective date of a revised Policy constitutes acceptance of the changes. If you do not accept the revised Policy, you must cease using the platform and may request account closure.
For all privacy-related enquiries, data access requests, correction requests, or complaints, please contact 99ply's data protection point of contact:
Email: [email protected]
99ply will acknowledge all data protection requests within 5 business days and provide a substantive response within 30 calendar days. If you are unsatisfied with 99ply's response to a privacy complaint, you have the right to escalate to the Personal Data Protection Commissioner of Malaysia or the relevant data protection supervisory authority in the jurisdiction applicable to your circumstances.
99ply does not sell, rent, or trade your personal data to third parties for their own commercial use — ever. Your data is used exclusively to operate and improve your 99ply experience.
All personal data, financial transactions, and session data transmitted through 99ply are protected by 256-bit SSL encryption — the same standard used by international banks and payment processors.
99ply operates in compliance with the Malaysian Personal Data Protection Act 2010 (PDPA). Malaysian players have the right to access and correct their personal data held by 99ply at any time.
You can access, correct, or request deletion of your personal data at any time. Marketing consent can be withdrawn from your account settings in under one minute with immediate effect.
99ply publishes clear data retention timelines. Data is not held indefinitely — once the retention period expires, data is securely deleted or anonymised per documented internal procedures.
All data protection requests sent to [email protected] receive acknowledgement within 5 business days and a full response within 30 days — no automated brush-offs or unexplained delays.
99ply operates with transparency, security, and respect for your privacy. If you are comfortable with how we handle your data, log in to your account and enjoy the full 99ply experience — live casino, sportsbook, and slots in MYR. Adults 21+ only.
⚠ 21+ only. Gambling involves financial risk. Play responsibly.